Santa Claus joins LinkedIn to recruit copywriters for this year's NSPCC 'Letter from Santa' campaign
By Gillian West
Santa Claus has joined online professional network LinkedIn ahead of the busy Christmas season.
As part of the NSPCC’s ‘Letter from Santa’ , in which people worldwide can request a personalised letter from Saint Nick for a suggested donation of £5, Santa Claus has signed up to LinkedIn in search of copywriting support.
Of this year’s fundraising efforts, NSPCC director of fundraising, Paul Farthing, said the charity wanted “a fun way” to launch ‘Letter from Santa’ that would “really capture people’s interest at a time when Christmas is not yet at the forefront of their minds.”
LinkedIn spokesman, Darain Faraz, added: “We’re excited Read full story ›
Source: The Drum




