Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Sky Sports secures US Major League Soccer live broadcast rights

on Feb 25, 2015 | 0 comments

By John Glenday

Sky Sports has added to its diet of sporting events after snapping up the live broadcast rights for US Major League Soccer.

The four year deal commences in March allowing fans to keep tabs on the playing careers of former England stars such as Steven Gerrard, who is upping sticks to play for LA Galaxy and Frank Lampard who is set to cross the pond to join New York City.

Sky Sports managing director Barney Francis said: “Football in the US and Canada has enormous potential for growth and we can’t wait to bring this competition to our viewers for the first Read full story ›

Source: The Drum