By James Doleman

Data obtained by The Drum has revealed that if the Scottish independence referendum was decided on social media activity the Yes campaign would win hands down.

On Facebook The Yes campaign page has received 258,000 likes, compared with only 182,000 for the No campaign, while the pro-union camp saw 1.96 million interactions relating to its Better Together campaign, and the Yes side had 2.05 million.

Edinburgh-based Storm Ideas has also revealed how many people have added a “Twibbon” – a small image that users can add to their profile pictures, for either Yes of No.

While the opinion polls show a dead Read full story ›

Source: The Drum