SSE continues women's sport sponsorship drive with Scottish women's football deal
Energy company SSE has built on its women’s sports sponsorship strategy after agreeing a deal with the Scottish Football Association and Scottish Women’s Football governing bodies.
The partnership will see SSE become the official partner of Scotland’s women’s national team in a deal that gives it the naming rights to the Scottish Women’s Cup tournament.
While terms of the agreement have not been disclosed, The Herald has reported that the four year agreement is a six figure deal. The partnership will be in place for this year’s Scottish Women’s Cup final on 6 November and will, for the first time, Read full story ›
Source: The Drum
