Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Stoke City make use of sleeve sponsorship opportunities as Top Eleven broadens its marketing beyond YouTube teams

on May 16, 2017 | 0 comments

By Tony Connelly

Top Eleven has become the latest brand to take up the new sleeve sponsorship opportunities in the Premier League after agreeing a deal with Stoke City.

The online football manager game has struck a multiyear deal with Stoke City to have its logo appear on the sleeve of the first team, under-23’s and ladies team for all league games from the beginning of the 2017/18 season.

It marks the first time that Top Eleven has aligned itself with a top tier club having previously focused on grassroot teams approaching football in a different way. This strategy led the Read full story ›

Source: The Drum