Swatch set to interrupt Apple Watch launch with a timely smartwatch release of its own
Swatch is set to rain on Apple’s parade by launching its own smartwatch product within weeks of the Apple Watch.
The Swiss watchmaking firm is set to clash with the Apple Watch’s release in April, where it will be in a good position to capture non-Apple users with its Android and Windows phone compatibility, while benefiting from the Apple-generated smartwatch buzz.
Nick Hayek, chief executive officer of Swatch, told Bloomberg: “Swatch will launch a new generation of its Swatch smartwatch in the next two to three months.
“Functions will include communication, mobile payments at stores such as Migros and Coop, and Read full story ›
Source: The Drum
