Tesco outlines roadmap for Eat Happy project as it extends partnership to Scouting Association
Tesco is set to extend its classroom-based educational project Eat Happy to include a new tie-up with the Scouting Association, which will see the grocer launch a Farm to Fork activity badge for Beavers and Cubs.
The project, which began in January this year, takes primary school children across the UK on ‘trails’ to Tesco suppliers across farms, fisheries and factories to educate them about where food comes from.
Speaking to The Drum, Greg Sage, community director at Tesco revealed that he is expecting 500,000 children to have taken part in a trial by Christmas, and that he views Eat Read full story ›
Source: The Drum




