The Agency Works research reveals that 68% of agencies are overservicing
The Agency Work’s first Agency Food Report of 2016 reveals that 68% of agencies are over-servicing. The statistics prove that the relationship between over-servicing and increasing profitability is steadily increasing for both B2B and B2C agencies, following in last years footsteps.
The research aims to calculate whether the majority of revenue is obtained from B2B or consumer clients, following up with their biggest general and financial challenges. The B2B survey involved interviewing companies dispersed all over the United Kingdom. The consumer survey concentrated on reporting in the South; a vast majority of the survey reporting on London (39%) and the South Read full story ›
Source: The Drum
