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The big Brexit debate: Advertising Association, Time & Fortune, Maxus, and Bauer weigh in

on Apr 20, 2016 | 0 comments

By Jennifer Faull

With the EU referendum a recurring topic at Advertising Week Europe, one extended session sought to debate some of the main issues. Here are the key takeaways

Peter Foster, Europe editor, The Telegraph – ‘Don’t trust the polls’

“All polls are a snapshot of time. I suspect if everyone woke up and voted on their smartphones at 9am this country would be about 60/40 for ‘In’. But, that won’t happen. The vote will reflect people who go to vote. And it will depend on whether we get 50, 60, 70 per cent turnout and it will depend on how much Read full story ›

Source: The Drum