The Body Shop ceases advertising with Daily Mail owing to clash in editorial stance
The Body Shop has said it will cease advertising with the Daily Mail, citing the paper’s editorial stance that “seems to go against” the beauty brand’s commitment to human rights.
The cosmetics brand, owned by French cosmetics giant L’Oréal, has previously run voucher promotions in both the Mail and Mail on Sunday.
However, this week it told the Huffington Post UK that it will stop any further advertising in the paper since its editorial stance goes against the brand’s values.
The Body Shop said: “We have always supported human rights – it is part of our Enrich Not Exploit Read full story ›
Source: The Drum
