By Staff Writer

The Drum will continue its exploration of the use of shock in advertising with a panel session involving editor Gordon Young, Matt Ian, ECD at TBWAChiatDay NY, Richard Kosinski, president, US at Unruly and director of illustration at Bernstein & Andriulli, Louisa St Pierre.

The panel will take place as part of Advertising Week New York on Monday 29 September, and will see them discuss the use of shock, moderated by The Drum’s editor-at-large, Dave Birss.

A screening of The Drum’s Shockumentary will also take place after the discussion.

Earlier this month, Young participated in a Twitter Q&A discussing the topic of shock Read full story ›

Source: The Drum