The Drum's Profile Hub Round-up: From underground air balloons to dry gin to romantic Welsh getaways
For your viewing pleasure, here is this week’s top entries into the Drum’s Profile Hub – marking the best activity in marketing, PR and design.
First up this week is Rooster’s coverage of one man’s ‘Journey to the Centre of the Earth’ for the Croatian National Tourist Office.
The campaign focused on telling the story of a 70-year-old man who flew a hot air balloon underground in Croatia’s extensive Mamet cave network, making the first time anyone has ever used such a vehicle in such a reckless way.
Rooster used the news to promote Croatia as a great destination for active Read full story ›
Source: The Drum
