By Ian Haughton

I know someone who leads a highly regarded creative advertising agency. I was lamenting the loss of advertising as I remember it. The simple ideas, the jingles that still live in my head. I asked him whether advertising today was just a case of ticking boxes. And surprisingly, and rather too quickly, he answered yes.

Last week the Football League rebranded itself, with the help of FutureBrand. The backlash on Twitter and various websites was pretty intense. Lots of not very happy fans. Of course, everybody is just commenting on the logo. Who’d want to be a logo these Read full story ›

Source: The Drum