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The Hive names former Goodby vice chairman as President

on Feb 6, 2015 | 0 comments

By Nesh Pillay

The Hive, a San Fransisco-based advertising agency, announced today that it has hired Harold Sogard as its new president.

Formerly, Sogard served as the chairman of Publicis & Hal Riney and vice chairman & partner at Goodby Silverstein & Partners.

DeeAnn Budney, The Hive’s chief executive offiver, said that Sogard’s 19-year tenure at Goodby Silverstein made him an ideal candidate for the role.

“Harold has a reputation with industry peers as a beacon of truth,” she said. “We couldn’t have asked for a better cultural fit. No one would’ve believed it was possible: an ad agency with truth as its primary tenet.”

Sogard had Read full story ›

Source: The Drum