The Internet Advertising Bureau announces lineup for 'Data and Innovation' conference
The Internet Advertising Bureau (IAB) UK is taking a more data-led focus with its annual RTA meeting with this year’s event headlined as its first ever ‘Data and Innovation’ conference and featuring speakers from JCDecaux, Spotify and Yahoo.
The full day conference will look at some of the best data and technology enabled opportunities for brands such as AI, targeting, how social automation brings scale for marketers and the exciting possibilities offered by mobile when coupled with outdoor advertising.
The Drum will be the media partner for the event which will have a strong line up of speakers from across Read full story ›
Source: The Drum
