The lesson from NASA – communicating on social media isn’t rocket science. It’s harder.
By Nick Keegan
One of the week’s talking points from this year’s SXSW has been the presence and involvement of NASA which has been showing off its content creation. Nick Keegan, creative director of tech communications firm Blue Rubicon caught one of the panel sessions during his first experience of the festival, and relays what he took from the Space organisations social and comms strategy.
Source: The Drum
