By Sarah Williams

Our industry is at risk. Not just from management consultancies and procurement departments and in-house creative departments and programmatic advertising and ad blocking. We’re at risk from one of the easiest problems to solve – diversity.

No, I’m not referring to the actual discrimination lawsuits like we’re seeing with JWT or clients threatening to leave Campbell-Ewald for racial insensitivities. While those need solving as well, I’m rather pinpointing what happens when the same people from the same schools, with the same connections and same backgrounds apply the same skills to solving creative challenges. Diversity of thought is quite frankly an Read full story ›

Source: The Drum