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The top five ads of the World Cup

on Jun 20, 2014 | 0 comments

By Mark Melling

This summer has seen the creation of a raft of adverts celebrating sport and the World Cup. Mark Melling, AOL’s director of video in Europe, takes a look at the top five ads, based on shareability, audience retention, storytelling and production values.

The ads were evaluated by Be On, AOL’s premium branded entertainment platform.

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Source: The Drum