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This billboard will chart emotional reactions to #Canneslions2016 social media posts

on Jun 13, 2016 | 0 comments

By John McCarthy

Buzz Radar is set to debut a digital billboard that can react to social media sentiment just in time for Cannes Lions 2016.

The real-time data visualisation company has taken over Cannes’ largest digital screen, Clear Channel Outdoor’s asset, sitting upon the Grand Hotel.

The 4.8m high x 16.8m wide screen will analyse social media posts shared with #canneslions2016 to share the public’s emotional response to it – every 15 minutes.

Patrick Charlton, chief executive of Buzz Radar said: “We have been the chosen data visualisation partner for Clear Channel Outdoor at Cannes Lions for the past four years and wanted to take Read full story ›

Source: The Drum