By Noel Young

Suddenly, no Starbucks cups are to be seen outside NBC’s offices at the Sochi Olympics. After a Wall Street Journal article on NBC’s very own Starbucks at the winter games , spotlighted by The Drum ,the stream of free coffee to outsiders has stopped.

The 15 baristas that NBC is paying to staff the coffee bar are now handing over steaming Starbucks cups only after ascertaining that recipients don’t intend to leave NBC offices.

Starbucks is not of course an Olympic sponsor. The sponsor serving branded coffee at the Games is McDonald’s, whose Read full story ›

Source: The Drum