Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Tim Cook concedes Apple Watch will require daily charging

on Oct 29, 2014 | 0 comments

By John Glenday

Apple has publicly conceded for the first time that its eagerly anticipated Apple Watch will require daily charging to remain powered, confirming suspicions after the technology giant refused to mention battery life at its September unveil.

CEO Tim Cook made the admission whilst evangelising over the wrist mounted gadgets potential, to The Verge, stating: “I think given my own experience, and others around it, that you’re going to wind up charging it every day. Because you’re going to use it so much.”

Apple is planning to target fashion and fitness enthusiasts with its product offering three flavours to potential customers; normal, sport Read full story ›

Source: The Drum