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Time for brands to get off the fence?

on Jan 26, 2017 | 0 comments

By Katie McQuater

As the latest issue of The Drum was going to print, the 45th president of the United States was being sworn in on the steps of the White House, which he followed with a speech describing an America ravaged by ‘carnage’, invoking a spectre of nationalism and the carnage that caused in Europe in the early part of the 20th century. It was a victory for isolationism, jingoism, and a sign of our times.

Yet long before the new president had a chance to warm his seat in the Oval Office, the seeds of resistance were growing. The Women’s March on Read full story ›

Source: The Drum