By Natalie Mortimer

Topman has created a new YouTube music project, #Openshoot to connect Topman and specially selected artists with their fans and creative communities across the UK.

The project, developed with youth marketing agency Livity and media agency Maxus, invites young creative talent to help contribute to the creation of new music videos using crowd-sourced creative ideas.

In the first collaboration of the Openshoot series, the newly launched Topman TV YouTube channel has teamed up with British artist Ghostpoet, aka Obaro Ejimiwe, who’s single ‘X Marks the Spot’, will go through the first Openshoot treatment.

Topman fans have until 22 February to get involved Read full story ›

Source: The Drum