Transformational trends: A round-up of DigitasLBI's New Front event
Transformation was the name of the New Front event held by DigitasLBi UK, the first of this year’s IAB Upfronts taking place, which included comedian and TV presenter Richard Ayoade; NASA astronaut Reid Wiseman; professor Hugh Herr, head of the biomechatronics research group at MIT Media Lab; DJ, TV presenter and founder of The Pool, Lauren Laverne; Mumsnet CEO Justine Roberts; and Sabotage Times founder James Brown.
Here are some of the transformational trends that were highlighted during the event.
Source: The Drum
