By John McCarthy

Gabrielle Miller, the unforgettable face of Trivago‘s latest ad push, has taken to London to deface the ads that made her famous (or infamous).

The all encompassing media buy has shrouded London with actress Miller’s likeness in an ad that just wants you to ‘Find your ideal hotel for the best price’.

Capturing this collective feeling from London commuters, Jon Beach, a freelance creative from FCBInferno, assembled some relatable prose earlier this month to signify that “The Trivago woman is everywhere. There is no escape”.

Paying homage to the marketing campaign, Miller has been blending in at London. During the activity Read full story ›

Source: The Drum