TurboTax unveils Humpty Dumpty as star of its Super Bowl spot
By Kyle O'Brien
TurboTax revealed its latest star in a commercial that first aired during the AFC Championship Game Sunday night.
Humpty Dumpty made his ignominious debut in the official 45-second spot, first seen broken and bleeding yolk on the ground at the base of a wall. When the king’s men come to his aid to help put him back together, they discover that he fell off of the wall because he was doing his taxes on his mobile device. Humpty defends his actions, even while in traction in the hospital, since he says it’s easy to TurboTax anywhere with the mobile app.
The ad, Read full story ›
Source: The Drum




