Uefa to live stream Euro 2016 matches after some broadcasters snub asking fee
Uefa has decided to live stream coverage of 28 matches at Euro 2016 after some broadcasters snubbed the €10m (£8m) asking fee for the rights packages.
The European governing football body announced that it will show the fixtures from the competition live in Spain and Venezuela on the Uefa website.
The decision is indicative of the changing nature of sports broadcasting, however similar moves from the likes of the NFL, which agreed a deal with Twitter to live stream Thursday night football, have been motivated by lucrative contracts with the digital platforms.
Uefa’s move was prompted after CAA Eleven, Read full story ›
Source: The Drum
