Unilever, Philips and Lloyds come out on top of index of brands fulfilling their altruistic promises
Unilever has been named as the most successful brand among the FT 500 for meeting its philanthropic goals, according to a recent study by creative agency, Radley Yeldar.
Unilever’s sustainability strategy was found to have made the biggest impact of all the companies listed in the FT 500 and the FTSE Eurofirst 100, having achieved the goals set out in its ‘making sustainable life commonplace’ mission statement.
Radley Yeldar ranked the British-Dutch multinational consumer goods company number 1 on its Fit for Purpose Index 2015 which assesses and ranks companies based on how they live up to the altruistic promises set out Read full story ›
Source: The Drum




