Unilever’s online sales are growing at twice the rate of the global ecommerce market
By Seb Joseph
Unilever’s online sales are outpacing the global ecommerce market, propelled by growth from the UK, Ireland and France.
The world’s second biggest ad spender said ecommerce sales across its business were growing at 40 per cent compared to 20 per cent for the global market. While it’s still early days, the early gambles have the company on track to see its volume ecommerce sales account for around 6 per cent of its retail sales this year.
A large chunk of its ecommerce spurt in is coming from the UK and Ireland, which are growing in the “mid-teens”, according to the company, with Read full story ›
Source: The Drum




