Vice: ‘We want to win a Cannes Lion’
Mark Adams, Vice’s SVP for innovation, spoke at the Festival of Marketing today (11 November) about the value of content and the media company’s plans for the future.
Vice is well known for its documentary series and won an Emmy award last year for ‘Outstanding Informational Series or Special’. This year, the company has been nominated for four Emmy awards. It recently announced that it will be launching a TV network across Europe.
“The thing that Vice does well is content. Last year we signed a deal with 21st Century Fox to launch a movie-making venture. We want to win an Oscar Read full story ›
Source: Marketing Week
