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Victoria Plum taps Breakfast of Champions for new TV campaign

on May 18, 2016 | 0 comments

By Michael Feeley

Bathroom and bedroom furniture retailer Victoria Plum has selected Breakfast of Champions, part of the HPS Group, to create a new series of TV ads to be launched later this year.

Breakfast of Champions is an animation, motion design and video production studio based in London. Managing director James Murphy said: “We’re delighted to have won this one. The challenge was coming up with a creative that could respond to the needs to fast moving retail, so we came up with something that mixed CGI and motion graphics and still delivered bags of personality. With 54 odd different play-outs Read full story ›

Source: The Drum