By John Glenday

Football hard man turned actor Vinnie Jones has a new career in the bag after landing a leading role with The London Crisp Company as the face of its Salt & Vinnie-gar flavor snacks.

Jones will go head-to-head with Gary Lineker of Walker’s Crisps as brand ambassador for the salty treats, a somewhat more mellow role than the crunching tackles and Cockney gangster roles which have fed his persona.

Tom Lock of The London Crisp Company said: “Britain’s best loved hard-man is the perfect inspiration for the London Crisp Company’s classic flavour.

“Our Salt & Vinnie-gar crisps Read full story ›

Source: The Drum