Wahanda rebrands as Treatwell as it eyes European domination
Online hair and beauty booking service Wahanda has undergone a make over of its own and rebranded as Treatwell to realise its growth ambitions.
Following a period of growth, Wahanda is now looking to ramp up operations in Europe and had already acquired a string of key competitors in the region – including Treatwell.
The company worked with DesignStudio on the rebrand to define the brand strategy, create a new identity and develop a voice that could be rolled out across all 10 countries where they operate.
After research, the agency found that instead of glossy, airbrushed images of beauty, the new Read full story ›
Source: The Drum
