Watch The Drum's Do It Day documentary: 24 hours to change the world
By Staff Writer
The Drum’s short film ‘Do It Day – 24 hours to change the world’ is now live after being given its premiere at Advertising Week this morning.
The film tells the story of The Drum’s Do It Day event where 13 global brands including IBM, Unilever and the United Nations joined creatives in London and New York to attempt to change the world on one day in November.
So did they succeed? You can find out in our documentary above but (spoiler alert) the video follows the fortunes of two particularly innovate projects that were born at Do It Day and are Read full story ›
Source: The Drum




