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‘We no longer consider ourselves to be publishers’ says Future CEO Zillah Byng-Maddick on evolution of industry

on Oct 9, 2014 | 0 comments

By Angela Haggerty

The changing digital nature of the publishing industry has led to Future no longer considering itself as a publishing business and instead focusing on a ‘creators of content’ proposition, according to chief executive Zillah Byng-Maddick.

Speaking at the Association of Online Publisher’s (AOP) autumn conference in London, Byng-Maddick said placing content at the centre of the business strategy had enabled the company to expand further into experiential events for consumers and widened its thinking around its role for readers of its brands, which include Tech Radar, Photography Week, Total Film and Gizmodo.

As a result, the company can create more content opportunities Read full story ›

Source: The Drum