What a penguin can tell us about the connected world
By Josh Valman
The internet of things (IOT) is a good buzz word – it brings about visions of a dystopian future where you can flirt with your toaster, via Whatsapp.
Even penguins are on board now – with Digital Catapult and ZSL providing them with their very own IoT sensors. They’re used to track unusual behaviours that might unveil potential environmental change.
But while we know what a penguin might be doing the other side of the world – why do we still watch a person shower to see how we might design a shampoo bottle?





