By Adam Libonatti-Roche

There’s a lot of talk about emoji’s at the moment; are they a valid language and should we be annoyed that the youth are using them to communicate? Those who say no to the above are usually in a demographic summed up by the phrase ‘they just don’t understand’ but is that really the case when brands decide to use emojis in copy. During #SMBuzzChat, the weekly Twitter chat run by The Drum’s Social Buzz Awards, the topic was discussed quite frivolously.

Here’s a brief roundup of some of the best tweets from the night as well as the Read full story ›

Source: The Drum