By John Glenday

Which? is urging a clampdown on broadband advert speed claims which bend the truth to make their services more appealing.

At present providers can publicise a headline speed for their services even if as few as 10 per cent of customers can expect to benefit from such speeds in practice, luring many in who could otherwise have gone elsewhere for improved service.

A survey conducted by the consumer watchdog found that a quarter of broadband users would have selected an alternate provider if they had been informed of the actual speeds they would receive.

Overall 88 per cent of respondents judged speed the Read full story ›

Source: The Drum