Who is Andy Donkin, ex-Amazon marketer and now Under Armour’s CMO?
Last week, sporting giant Under Armour quietly announced a radical shake-up to its top-management team. Interim top marketer Kip Fulks has returned to what he spent the bulk of his near 20-year career with the retailer doing – overseeing its products – while Andy Donkin, brand marketer at Amazon, has been poached to take a permanent grip of the reins.
Fulks, who at one time had served as president of footwear and innovation, has been acting chief marketing officer (CMO) since November and led the search for his permanent replacement. While Under Armour has successfully delivered double-digit growth for 24 Read full story ›
Source: The Drum





