Why it's time for the advertising industry to get serious about startups
By Jeremy Lee
There was a smattering of the advertising community to be recognised at St James’s Palace last week. Sir John Hegarty, Publicis’ Dylan Williams, the boys from Gravity Road, Lisa Tookey from Jamie Oliver Media Group and – for those of us with longer memories – David Mansfield. Much more noticeable, however, was the potent smell of money from attendees and the frisson of opportunity from those presenting.
The fourth of The Duke of York’s Pitch@Palace events, which sees a group of selected entrepreneurs pitching for either investment or mentors, was packed to the rafters. This meant that temperature inside Read full story ›
Source: The Drum




