Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Will eSports be a game changer for sports broadcasting models?

on May 18, 2016 | 0 comments

By Ian Hsieh

esports

The stadium erupts. Strobe lights dance. Tens of thousands of fans are on their feet, cheering on their favorite team as the nail-biting action unfolds in front of them. Sounds like the kind of scene you’d expect of any big sporting event — whether it’s the championship game of an NBA playoff, or the final of the Fifa World Cup. But in this case, it’s an altogether different kind of activity that warrants the epic surroundings and rabid fans: competitive video gaming.

Otherwise known as eSports, competitive gaming is now the world’s fastest growing sport. Over 134 million people around the Read full story ›

Source: The Drum