William Hill admits tweets 'were not acceptable'
William Hill has admitted that the use of the image of a child and teddy bears in its Twitter ads were “not acceptable”.
The tweets were brought into question after one Twitter user complained to the Advertising Standards Authority (ASA).
Three tweets were assessed by the ASA; the first showed a child jumping in the air, the second ad featured an image of two large teddy bears wearing crowns on the back of a lorry and the third featured two similar bears in front of the Houses of Parliament.
William Hill admitted its error and said it had implemented procedures Read full story ›
Source: The Drum
