W+K Portland promotes Oregon and Portland with stop-action animation and robotic salmon
By Kyle O'Brien
A fish wants you to come to Oregon. Just in time for the spring and summer travel season, Wieden + Kennedy Portland has come up with a handmade campaign to promote Travel Portland and Travel Oregon, complete with intricate and whimsical stop-motion animation and a talking robotic Chinook salmon.
With ‘You Can, In Portland’, W+K worked with director Mark Gustafson, who served as animation director on Wes Anderson’s The Fantastic Mr. Fox, and Portland-based animation studio HouseSpecial to create a fantastic exploration of the Rose City. The films feature miniature renditions of iconic Portland places, local products Read full story ›
Source: The Drum





