By Minda Smiley

Non-profit Futures Without Violence and The Ad Council have enlisted the help of YouTube star Meghan Rienks to prevent teen dating violence.

As part of their ‘That’s Not Cool’ initiative that aims to educate teenagers about setting boundaries in relationships while communicating online, the two groups have launched a mobile-first campaign called ‘Cool Not Cool’ that encourages young people to “draw their own digital line” when it comes to what is acceptable and what is not in a relationship.

Rienks, who has more than 1.7 million subscribers to her YouTube channel, will serve as a voice of the campaign and will promote Read full story ›

Source: The Drum