Y&R Global CEO David Sable on the future of TV
Earlies this week the Digital Place Based Advertising Association (DPAA) held their annual Video Everywhere Summit in New York City. Found Remote was the exclusive video interview partner and spoke with the biggest speakers that took the stage to talk about the future of the industry. Y&R (one of the world’s biggest advertising agencies) Global CEO David Sable caught up with Found Remote after his keynote to discuss the future of TV.
Sable brought up concerns with a subscription-only TV future, but discussed how advertising will probably win like it did with cable TV. During Read full story ›
Source: The Drum




