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Zoopla concedes loss of market share to OnTheMarket

on Feb 13, 2015 | 0 comments

By John Glenday

Property portal Zoopla has conceded that it has taken a knock since the launch of rival platform OnTheMarket with the defection of estate agents and a loss of customers.

Run by a consortium of estate agents, including Savills and Knight Frank, the upstart rival has emerged as a serious threat to the dominance Zoopla has hitherto enjoyed in the sector – alongside market leader Rightmove.

One of OnTheMarket’s conditions of use is that agents may only advertise on one other portal, with 80 per cent of its 4,600 agents choosing to leave Zoopla rather than Rightmove.

As a direct consequence Zoopla recorded an Read full story ›

Source: The Drum