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Zoopla hunts creative agency following uSwitch buyout

on Jul 15, 2015 | 0 comments

By Jennifer Faull

The Zoopla Property Group is looking for a new creative agency after Albion was forced to resign the account following its acquisition of price comparison site USwitch earlier this year.

The buyout resulted in a conflict of interest with another Albion client, Comparethemarket.com, and Albion chose to stick with the latter.

Jason Goodman, founder and CEO, Albion said he was disappointed as the agency had worked with Zoopla since 2010 when it won the account for the website. Last year, the group extended the breif, asking Albion to service its entire brand portfolio which included PrimeLocation and HomesOverseas.

“But it’s a conflict that Read full story ›

Source: The Drum