By Stephen Lepitak WPP saw its revenue grow by 6.2 per cent to over £11bn according to its preliminary results for 2013, while also reporting a pre-tax profit increase of 19 per cent to £1.296bn. Meanwhile the international marketing network has also reported a like-for-like revenue increase for January of 5.7 per cent, and net sales growth of 4.1 per cent. Reported billings increased by 4.1 per cent to £46.2bn, while like-for-like revenue growth was recorded across all regions, with ‘strong growth’ witnessed in Asia Pacfic, Latin America, Africa and the Middle East. As a result, WPP has raised its strategic targets over Read full story › Source: The Drum...
Read MoreBy John Glenday Culture Secretary Maria Miller has weighed into a debate surrounding the future of the BBC in a post-independence Scotland by affirming that the broadcaster would remain a UK asset – meaning viewers north of the border could miss out on key programming. The intervention comes after Alex Salmond promised to create a Scottish Broadcasting Service ‘based on BBC Scotland’s existing assets’, allowing shows such as Eastenders, Dr Who and Strictly Come Dancing to continue being shown. Speaking at the Oxford Media Convention Miller said: “When it comes to voting in September I think we have to think what that vote is about. Read full story › Source: The Drum...
Read MoreBy Natalie Mortimer Iris, the global creative innovation network, has today (27 February) opened its new innovations and ventures division, The Nursery, which will help bring start-up style ideas to life for global brands. Author John Grant and former Karmarama managing partner, Dan Thwaites have joined iris to head up the division, alongside regional innovation lead and creative technology director David Caygill. The duo have been tasked with bringing more start-up style ideas to big brands, creating new business concepts and helping clients to accelerate their own innovation process. The Nursery is also investing £250,000 in startup and innovative businesses, through its own Read full story › Source: The Drum...
Read MoreBy Maisie McCabe WPP, the owner of the Ogilvy & Mather and MediaCom networks, has reported pre-tax profits of £1.30 billion in 2013, up 19 per cent year on year, as UK revenue climbed by 11 per cent. Read full story › Source: Campaign...
Read MoreMWC 2014: Motorola acquisition and brand heritage will allow Lenovo to ‘accelerate significantly’ in Western smartphone market, Lenovo CMO David Roman says. Read full story › Source: Marketing Week...
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