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Posts made in September, 2016

Five takeaways from Advertising Week New York 2016

on Sep 30, 2016

By Natalie Mortimer As the curtain closes on Advertising Week New York 2016, The Drum has rounded up five key moments from the event that you need to know about. Words by Minda Smiley and Natalie Mortimer. Marketers talk diversity, mobile and the future of marketing During a conversation with Facebook’s vice president of global marketing solutions Carolyn...

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Seattle, Portland and other US cities named “knowledge capitals” by Brookings

on Sep 30, 2016

By Kyle O'Brien Two cities at the top left corner of the United States have been named “Knowledge Capitals” by the Brookings Institution. Seattle and Portland were two of 19 cities in the US and Europe named in the global report, “Redefining Global Cities,” authored by Jesus Leal Trujillo and Joseph Parilla. The report examined 123 of the world’s largest...

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Chobani food incubator supports food entrepreneurs

on Sep 30, 2016

By Kyle O'Brien Chobani, the New York-based yogurt producer, is making plenty of news lately. It’s lauded brand recently named Wieden+Kennedy as its agency of record, after over a year of doing its marketing in house. And its growth has it just about ready to take over the number two spot in the market, knocking General Mills’ Yoplait to number...

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