By Audrey Kemp

An effortlessly cool protagonist showcases how a pair of stylish smart glasses makes mundane moments extraordinary.

Ray-Ban Meta has unveiled a new ad campaign for the spring and summer launch of its next-gen smart glasses.

Ray-Ban Meta smart glasses, which run between $300 to $380, come in over 150 different color and lens combinations of the classic Ray-Ban frames. They boast high-quality audio and camera capabilitie, and an LED indicator on the left that lights up every time users take a photo or video.

To showcase the glasses’ capabilities, Ray-Ban Meta enlisted the help of Charles Todd, a director and executive director at Read full story ›

Source: The Drum